As a retail business in this industry, you and your employees are at the center of this Automotive Aftermarket.
Every product or tool produced and every training service has been created specifically for your needs, ensuring that the wheels of the Automotive Aftermarket keep turning.
This may be a strong statement, but it's true, and it's time you realize your importance.
But your needs go beyond just tools or training, and these needs continuously change on a day-to-day basis. That's what makes this job so interesting.
We at ASBN know that, and that is why this network was produced in the first place.
No, we're not here to tell you how to run your business. That's totally up to you. What we will do is source and supply you with the tools and resources to help you fulfill your needs so you can do the job more efficiently with less stress.
It is also why nearly all services provided are FREE for all members to access and use.
Some of you, however, also play the role of a 'supplier'.
As a service business, you may have a specialty that is needed by other service businesses in your community. You may also be a specialized dealer for products needed by others. If this applies to you, then check out Doing Business- As a Supplier. There are business opportunities there you may not be aware of.
In order to unlock those opportunities, I would suggest opening a fresh account as a supplier, using a different name to identify it.
Staying FREE comes at a cost
AHA, you knew this was going to come up!
Yes, you are going to have to work at keeping ASBN free for everyone's benefit.
ASBN is built around the ever-growing resources, being made available every day on the 'net. But where are they, and how do we gather them?
That would be from you and the thousands that make good use of ASBN's services.
It's all about collaboration, not competition.
So, here's your job.
Participate and Contribute
You've no doubt looked around ASBN and found it to be quite different from any other site you've visited, and you would be correct. Every other site deals with one subject matter, whether it's a product, a company promo, forums, social pages, etc., and each one is competing for your participation.
ASBN is not here to compete. We are here as a collaboration effort that supports every business and every individual who has something to contribute to the continued growth of our industry.
This is not just a "read-only" site like you are accustomed to. It is a live, interactive network designed as your personal work site and your connection to the total Automotive Aftermarket you call home.
We need your favorite links, tips, articles, and videos to keep the libraries growing.
Yes, there's a lot of 'junk' out there, but you have waded through that to finally find something that's useful.
Don't just close it off when you're done, and just don't save it to your favorites folder. Copy the web address and paste it into the body of an email and send it to me at
I will check it out and catalog it in the libraries once it is validated. Then, I will send you a note showing where it is now stored for easy retrieval.
It is up to you to keep ASBN relevant and an invaluable tool for the rest of our industry.
Participate
Whenever you log in, visit a page, add a comment, or contribute in any way, these actions are added to our site's Advanced Statistical Analysis as activity.
Through this, Okay, we all know that keeping a business running requires money, and in our case, this funding will come solely from our advertisers and partners. In order for that funding to continue, we need to prove that their audiences are here on ASBN and that's a tall order.
I thought that having strong membership representation in all regions of BC, which would be a milestone for any company, was good enough.
But I was wrong.
We not only need to convince our manufacturers and suppliers to advertise on ASBN but, even more importantly, become valued business partners for all our businesses.
Well, it took some time and investment to figure out a way and still keep our membership costs to zero; Advanced Statistical Analysis.
This means that every time you log in, visit a page, add a comment, or contribute in any way, it is added to our site statistics as activity.
Yes, we've kept your privacy at the top of our concern.
That is how ASBN will stay free......forever!
P.S.
There's one more job I need you to do.
Since this is a free 'members only' network, the only way we can gauge our usefulness is through membership numbers. You may have signed up for your business and that shows up as only one member, even though the full shop is using it.
Make sure everyone signs up for their own personal account.
Not only will it give us a better representation of this industry, but it will allow individuals to explore and contribute to ASBN in their personal time.
In addition (and this is a tough one), please extend an invitation to join this network to others, outside of your shop, who are part of our industry. Staying fiercely independent is still a good thing. But, with all the hurdles and changes in front of us, we can no longer afford to be alone.
